Location Insights that drive decisions.
Want to understand the demographics of a site? Giraffe's Demographics Insights app is powered by the demographics dataset from Local Logic. Allowing you to understand your potential customer and their neighbors with the click of a button.
Powered by Local Logic, the industry-leading demographics and points of interest data aggregator, Demographics Insights helps you to make sense of complex and hard to find location data so you can make better decisions.
The Local Logic app requires an annual subscription with the Local Logic add-on. Reach out to Sales for more information.
About Local Logic
Local Logic is a leading location intelligence company whose mission is to improve every real estate decision, from consumers seeking a neighborhood that aligns with their lifestyle to investors aiming to pinpoint the best locations for development or local governments striving to build more sustainable cities through better urban planning.
Access detailed demographic data for neighborhoods or specific locations using Local Logic's demographics dataset, right inside Giraffe!
Add the App
Open the App Store in the right panel to add an app.
Search "local Logic"
Click Add
Open the Local Logic app by clicking the LL icon.
User Interface
The Demographics insights are based on the centroid of the current project. You can control the included population in 1 of 2 ways:
5-minute walk radius
Custom radius (in miles)
The method you choose will display on the map as a shape.
Reviewing Info
As you update the radius, the following data displays:
- Population count
- Per capita average income
- Average household income
- Charts
- Household composition
- Number of children
- Population age
- Household income brackets
- Education
- Employment
- Owners vs renters
- Housing type
- Commute


